Audio-only version:
Listen to “Autoline This Week #2605 – Auto Shows Can Really Help Sell EVs” on Spreaker.
Internet Premiere: 03/07 @ 8:00am ET
Detroit Public TV: 03/13 @ 10:30am ET
PANEL:
Steve Bruyn, Foresight Research
Brian Armstead, NACTOY Juror
Mark Phelan, Detroit Free Press
John McElroy, Autoline.tv
Despite the perception that auto shows are losing their appeal, Foresight Research says the public is just as interested in auto shows as it ever was. Moreover, people are hungry to learn more about electric vehicles and auto shows are the perfect place to learn more about them–especially when that includes ride-and-drives. Auto shows are an effective way to reach consumers without the sales pressure they’ll run into at a dealership.
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John McElroy is an influential thought leader in the automotive industry. He is a journalist, lecturer, commentator and entrepreneur. He created “Autoline Daily,” the first industry webcast of industry news and analysis.